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The project aims to create a golf club that measures the swing plane, club speed, swing tempo, and impact location. The information will be available after every swing for review of the golfer, providing instant feedback which would allow the golfer to make informed adjustments to their swing even mid round just as if they had a coach golfing alongside them. The end result of the project will be to develop a technology and prototype that can be pitched to major golf manufacturers as a quick way to add sports tracking to their product line much like the Nike “+” line of athletic gear.

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